About
I design the systems that make teams reliable.
I merge customer experience, implementation, and CRM discipline into a working operating model — and add practical AI where it reduces drag, not where it obscures ownership.
I've spent the better part of a decade across NeuroSync, Shinola, and Context By Design. Different industries, but the same thread runs through all of it: customers feel the operating model. They feel the handoff, the missed note, the unclear owner, the delayed follow-up, and the moment a team has to rediscover what should already have been written down.
Customer experience breaks when ownership is vague. Everything else is downstream of that.
I've worked across healthcare accounts, high-touch retail client experience, portfolio growth, Salesforce process, lifecycle diagnostics, onboarding, and retention systems. The job has never really been "manage relationships." It's been making sure the relationship doesn't depend on one person remembering everything.
I hold an M.S. in Customer Experience Management from Michigan State University's Eli Broad College of Business and a B.S. in Organizational Behavior from Oakland University. I'm a Salesforce Certified Platform Administrator, with additional work in business intelligence and inbound.
Right now
Practical AI, without the theater.
My current focus is AI inside customer-facing operations — not as a novelty layer, but as a way to cut administrative drag, prep better, and surface risk earlier without blurring who owns what. Healthtech and other regulated environments are a natural fit, because trust is fragile there and implementation discipline actually matters.
I'm open to roles in customer success, CX, implementation, and RevOps-adjacent work. If that's what you're building, I'd like to hear about it.